Marketing, B.S. Degree Map

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Year 1

Semester 1 Fall

HIST 1301 - United States History I Credit Hours: 3
OR
POLS 2305 - Federal Government Credit Hours: 3
ISAM 1305 - Business Computer Applications Credit Hours: 3
MGMT 1301 - Business Principles Credit Hours: 3
MATH 1324 - Mathematics for Business and Social Sciences Credit Hours: 3
PSYC 1100 - Learning Frameworks Credit Hours: 1
WRIT 1301 - Composition I Credit Hours: 3
Semester Hours: 16

Semester 2 Spring

COMM 1315 - Public Speaking Credit Hours: 3
Core: Social and Behavioral Sciences Credit Hours: 3

HIST 1302 - United States History II Credit Hours: 3
OR
POLS 2306 - Texas Government Credit Hours: 3
ECON 2301 - Principles of Macroeconomics Credit Hours: 3
WRIT 1302 - Composition II Credit Hours: 3
OR
WRIT 2311 - Introduction to Professional Writing Credit Hours: 3
Semester Hours: 15

Year 2

Semester 1 Fall

ACCT 2301 - Principles of Accounting I - Financial Credit Hours: 3
ECON 2302 - Principles of Microeconomics Credit Hours: 3
Core: Language, Philosophy and Culture Credit Hours: 3
Core: Life and Physical Sciences & Lab Credit Hours: 4

HIST 1301 - United States History I Credit Hours: 3
OR
POLS 2305 - Federal Government Credit Hours: 3
Semester Hours: 16

Semester 2 Spring

ACCT 2302 - Principles of Accounting II - Managerial Credit Hours: 3
LEGL 3301 - Business Law Credit Hours: 3
Core: Life and Physical Sciences & Lab Credit Hours: 4
Core: Creative Arts Credit Hours: 3

HIST 1302 - United States History II Credit Hours: 3
OR
POLS 2306 - Texas Government Credit Hours: 3
Semester Hours: 16

Year 3

Semester 1 Fall

DSCI 3321 - Statistics I Credit Hours: 3
MKTG 3301 - Principles of Marketing Credit Hours: 3
ISAM 3303 - Information Systems for Management Credit Hours: 3
MGMT 3301 - Management Theory and Practice Credit Hours: 3
WRIT 3312 - Written Communications in Business Credit Hours: 3
Semester Hours: 15

Semester 2 Spring

DSCI 3331 - Quantitative Methods for Management Credit Hours: 3
ECON 3311 - Money and Banking Credit Hours: 3
MKTG 3313 - Marketing Channels and Distribution Credit Hours: 3
MKTG 3351 - Marketing Research Credit Hours: 3
¹ GEN Elective 33XX-43XX course - any rubric Credit Hours: 3

Semester Hours: 15

Summer

Note:

MKTG 3314 Logistics Strategy is only offered in summer

Year 4

Semester 1 Fall

FINC 3331 - Business Finance Credit Hours: 3
MKTG 3343 - Consumer Behavior Credit Hours: 3
MKTG Elective 33XX-43XX MKTG course Credit Hours: 3
MKTG Elective 33XX-43XX MKTG course Credit Hours: 3
¹ GEN Elective 33XX-43XX course - any rubric Credit Hours: 3

Semester Hours: 15

Semester 2 Spring

MGMT 4312 - Strategic Management (Capstone) Credit Hours: 3
MKTG Elective 33XX-43XX MKTG course Credit Hours: 3
¹GEN Elective 33XX-43XX course - any rubric Credit Hours: 3
¹GEN Elective 33XX-43XX course - any rubric Credit Hours: 3

Semester Hours: 12

Total Plan Hours: 120

¹General Elective 33XX-43XX - Any UHCL rubric (discipline) is acceptable

Open Elective: A 3 credit hour elective (13XX or 43XX) will be added for students who use ECON 2301 for both the University Core (Social and Behavioral Science) and the Business Core.

State of Texas Core Curriculum Course. Please refer to the UHCL Undergraduate Catalog for approved options.
This document is only intended as a guide. Please see an academic adviser for assistance with academic planning.